Sometimes you feel stuck choosing between challenging options. Cut prices or potentially lose clients. Work weekends or risk missing deadlines. Hire expensive help or stay small. Many paths forward can look like paths backward. But what if the challenge isn't the options—it's the frame? What if you're approaching the wrong question entirely? What if the constraints you're accepting aren't actually fixed?
Strategic Reframer reveals hidden options by applying Blue Ocean Strategy to create uncontested market space rather than compete in bloody red oceans. The tool uses game theory to identify asymmetric moves competitors can't match, lateral thinking techniques to challenge fundamental assumptions, and TRIZ methodology to systematically innovate around constraints. Many business problems feel unsolvable because we accept assumed limitations. Using reframing theory from behavioral economics and design thinking principles, the tool reveals which constraints are actually optional, what different games you could play instead, and how changing the question changes everything.
Success Criteria: This tool succeeds when it helps you escape false dilemmas by changing the game itself, finding elegant solutions that make the original problem irrelevant.
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